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CES Highlights

1.21.2005


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CES Doesn't Disappoint

We have just returned from the 2005 Consumer Electronics Show (CES), which encompassed over 2500 exhibitors and more than 140,000 attendees. We are still digesting all of the news and demonstrations we saw, and we plan to have extensive coverage of CES in the February edition of Projection Monthly. But, to meet our publication deadline for Microdisplay Report, we decided to do a quick summary of the highlights each of the Insight Media analysts saw at CES. These are detailed below.

LED Projection in Abundance

We have been following the ground swell in LED-based projection system for some time now, but CES was a watershed of new devices. This includes pocket projectors, an RPTV and LCD-TVs - all driven with LED illumination.

Let's start with the pocket projectors. We spotted palm-sized projectors from the likes of Mitsubishi (shown in photo, InFocus, BenQ, Samsung and LG Electronics. All appear to be based upon using a 0.55-inch SVGA DLP chip set and have light output in the 10 to 30 lumens range. The InFocus, Samsung and BenQ units were concept products. Mitsubishi plans to sell its pocket projector for $599, and $699 with an optional battery. This seems like a very low price to us. The unit is very small and weighs only 400 grams. Brightness may be good enough for a 10 to15-inch image, but it is unclear if consumers will use such a product yet.

 

In LED-based RPTVs, we were quite impressed with the results that 3M displayed in its suite. 3M retrofitted a 50-inch Samsung DLP-RPTV by removing the UHP lamp and inserting an LED illumination stage that fit entirely within the existing cabinet, demonstrating its small size. The engine output 80 lumens, which produced a good, but dim, image on the screen, as would be expected. Will the performance be good enough in a year? Maybe… but in two years, a certainty, in our opinion. There were other LED-based MD-RPTV demos behind closed doors at CES, and with benefits like long life, we think these RPTVs will become viable.

The other category gaining attention for LED illumination is direct-view LCD-TVs. Sony showed off its 46-inch Qualia 005 LCD-TV with colors that exceeded the NTSC color pallet by 105% and displaying 1080p resolution, the Holy Grail in HDTV.


This means we were seeing colors displayed on TV that have never been seen before, and with eye-popping resolution. In fact, with resolution this fine, it was the content that posed the limiting factor, not the extremely impressive display hardware.

Sony's panel maker, Samsung, also showed a similar set (albeit not in quite the luxurious Qualia setting) with the same LED backlight technology. The company went a step further with a video presentation documenting the development of LCD backlights and highlighting the significant advantages of LED over CCFTs (cold cathode fluorescent tubes), including extended color range; extended lamp life (100K hours vs. 60K hours); and backlight response time (20 ms vs. 500 ms).

The Sony 46-inch model (not the 40-inch version) will be offered for sale in the US this spring. The Samsung version will be available this May for $13K. Brightness is speced at 500 cd/m2, and contrast at >1000:1. Hands down, these are the best LCD displays we have ever seen.

We have one last comment about LCD backlight improvements at the show. Philips presented the Aptiva hot cathode tube technology (versus standard cold cathodes), which claims to improve the LCD image at the light source. The hot cathode solution is said to enhance motion sharpness through reduced exposure time and offers 300% more light output over standard CCFTs. The backlights operate in a scanning mode to cancel out a common LCD problem that Philips calls "sample and hold."

The company also introduced dynamic dimming for the backlight, which helps reduce the effects of light leakage, especially in dark scenes viewed in low ambient light. The company uses a video processor for backlight control that is "content adaptive" to achieve this solution. Philips said it will not make the technology exclusive to the Philips-brand LCDs, but rather will re-sell the technology to its illumination business customers. The company did not have pricing and availability information, but indicated it was far cheaper than LEDs and uses half the number of lamps as CCFT solutions. Factor this with the enhanced display benefits and you have a significantly viable LCD illumination alternative.

Is All-in-One a New Category?

Following HP's lead, CES saw the introduction of new "all-in-one," or "instant," projection systems. This potentially new category combines the projector, DVD player and audio system in one integrated unit. Place it on your coffee table, plug in power and a DVD, and project the movie. Very cool.

Equally compelling about the new product category is the retail partner that will now be offering one of these products - Radio Shack. Priced at about $1,250, this will appeal to almost everyone, and Radio Shack could help bring instant theater to mass audiences like nothing else.

Shown in the photo on the top is the HP ep9010 "Instant Theater" projector that debuted last fall and now carries an estimated street price of $1,999 (see Projection Monthly, October 2004, page 39). It uses an SVGA chip set and includes a sub-woofer.

The center unit is the Radio Shack product that will be branded under the name Cinego. It will ship in February and features 1000 lumens, two speakers, and a resolution of 854 x 480, so it is perfectly matched to the wide-aspect resolution of the DVD. But as an integrated product, there are no A/D conversions, so image quality will be better.

The Optoma unit on the bottom, the DV10 MovieTime, has features similar to the Cinego, except it adds a dynamic iris to boost contrast to 4000:1. Wow! This will sell for $1,495, or $999 without the dynamic iris. This one looked great in the Optoma booth, even displaying images directly onto the wall without a screen.

Pixa also made a strong showing here, winning a CES Innovations Award in the Home Theater category for its plug-and-play DHT-200 integrated DLP projector system, featuring a built-in DVD player, 6-in-1 digital media player, TV tuner and wireless remote speakers. Resolution is 1024 x 768, contrast is 1850:1, and brightness is 1800 lumens. The 10-pound unit has been selling in Japan for about six months and it's now available online in the US for $3,999.

Another all-in-one on hand in the Pixa booth was a 60-inch DLP-TV (DVT-450) with a built-in DVD, tuner, etc. This is being produced for an unnamed Japanese customer and it's due out in the summer. Pixa claims it solved some typical drawbacks of DLP (limited grayscale, brightness, etc), and the image quality on this model was indeed among the best we've seen for DLP.

 

1080p Prominent This Year

It looks like 2005 will see the introduction of quite of few 1080p RPTV models… if all of the demos from CES turn into products. On display were DLP, 3LCD and LCOS examples - all of which showed very good image quality, with some showing some of the best projected images ever.

Starting with DLP-RPTVs, TI probably had the best demonstration in its booth at CES. The company showed all of the image enhancement features it has developed in a 70-inch RPTV that was showing a very clever musical animation that drew enthusiastic crowds. It featured contrast of 6000:1 using a dynamic iris and offered exceptional image quality. Powering the TV was the company's new xHD4 chip, which will soon be renamed the .85-1080p chip. This is a wobulation display system, but there were no visible artifacts. The technology has been perfected on the 720p versions and now looks ready for the 1080p versions as well.

Other 1080p DLP-RPTVs were shown by TCL-Thomson Electronics (TTE), Samsung, LG Electronics and Toshiba.
In the 3LCD 1080p camp, we saw RPTVs from Epson and Panasonic, plus a front-projection system from Fujitsu. We were particularly impressed with the Epson and Fujitsu results. Epson has developed a 0.9-inch panel with 1920 x 1080 resolution, using both its D4 and D5 technology. It showed an RPTV in its booth, and an even better one in the 3LCD pavilion. With 12-bit processing, the grayscale precision is very good, and the colors are bright and vibrant. There was one shot of a parrot where the iridescence of the feathers was visible! The set with the D5 chip set showed over 5000:1 contrast using a dynamic iris approach, and the results were spectacular. Fujitsu's implementation is a home theater front projector that showed equally impressive results.

LCOS 1080p sets are also looking very impressive. Topping the performance list was a 65-inch set from Brillian that has now boosted contrast from 2500:1 to at least twice that level. LG Electronics was showing an LCOS 1080p set behind closed doors, while Daytek showed a single-panel 52-inch RPTV, featuring a single panel from Microdisplay Corporation, with a four-primary color wheel developed with help from Genoa Color Technologies. We also saw very impressive 1080p demonstrators in the eLCOS suite and in Taiwan engine maker Thintek's booth in the Hilton.

In addition, JVC has introduced two HD-ILA (LCOS) 1080p sets, in 61 and 70 inches. Both will offer integrated ATSC tuners and dual HDMI inputs, and the larger set will include a memory card reader.
In LCD-TVs, Westinghouse Digital is introducing a line of 1080p LCD video monitors, starting with a 37-inch model (LVM-37w1) that will be available at Best Buy for $2,500 in March. Following in July will be 42- and 47-inch models. Claiming to be the first to introduce a "line" of 1080p models, Westinghouse says it is now a technology leader as well as a price pioneer. However, perhaps the price partially explains the jitter, fuzziness and noise we noticed on the 37-inch demo, despite excellent color saturation and depth. The feed was live football on ABC, so perhaps that's partly to blame.
BenQ showed a new fully integrated 46-inch 1080p LCD-TV. Response time has been improved to 8 ms, contrast is 800:1, and brightness is 600 cd/m2. The DV4680 will ship in March at an MSRP of $9,999.

JVC is also offering a fully integrated 40-inch LCD-TV with 1080p resolution, dual HDMI inputs, and a memory card slot. And Syntax will also launch a line of 1080p LCD-TVs featuring glass from LG.Philips. First up will be a 37-inch model available this spring.

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Contact:
Insight Media
Dave Torromeo, 203-831-8464
dave@insightmedia.info

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